{"id":23119,"date":"2019-11-06T18:37:00","date_gmt":"2019-11-06T17:37:00","guid":{"rendered":"https:\/\/examinare.ecommerce.theonlykroon.com\/?p=23119"},"modified":"2019-11-06T18:37:00","modified_gmt":"2019-11-06T17:37:00","slug":"market-research-in-poland","status":"publish","type":"post","link":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/news\/2019\/11\/06\/market-research-in-poland\/","title":{"rendered":"Polonya&#8217;da Pazar Ara\u015ft\u0131rmas\u0131"},"content":{"rendered":"<p>Polonya ekonomisi Avrupa Birli\u011fi&#8217;ndeki en b\u00fcy\u00fck 6. ekonomidir. \u00dclke, Avrupa&#8217;n\u0131n en h\u0131zl\u0131 geli\u015fen ekonomilerinden biridir. Bu geli\u015fme, Polonya&#8217;n\u0131n bug\u00fcn takdir etti\u011fi y\u00fcksek maa\u015fl\u0131 ekonomiyi almaya te\u015fvik eden 1990&#8217;larda bir mali ilerleme program\u0131n\u0131 takip etmektedir. Polonya ekonomisinin geli\u015fmesinde \u00f6nemli bir di\u011fer fakt\u00f6r de \u00f6zel i\u015f sekt\u00f6r\u00fcn\u00fcn ilerlemesi. Pazar ara\u015ft\u0131rmalar\u0131, Polonya h\u00fck\u00fcmetinin yeni firmalar kurma konusunda liberal bir yasay\u0131 kullanarak ve orta ve k\u00fc\u00e7\u00fck devlete ait kurulu\u015flar\u0131 \u00f6zelle\u015ftirerek bu ilerlemeyi etkili bir \u015fekilde destekledi\u011fini g\u00f6stermektedir.<\/p>\n<p>Polonya&#8217;n\u0131n n\u00fcfusu 38 milyon ki\u015fiden fazlad\u0131r. Bunlar\u0131n \u00e7o\u011fu Polonya k\u00f6kenlidir. Almanlar, Silesianlar, Ukraynal\u0131lar, Beyaz Ruslar, Ruslar ve Romanlar da dahil olmak \u00fczere birka\u00e7 k\u00fc\u00e7\u00fck etnik topluluk vard\u0131r.<\/p>\n<p>Pazar ara\u015ft\u0131rmalar\u0131, beklenen 2017 GSY\u0130H&#8217;s\u0131 USD, 510 milyar ile Polonya&#8217;n\u0131n AB&#8217;nin 6. en b\u00fcy\u00fck ekonomisi oldu\u011funu g\u00f6stermektedir. Polonya ekonomisi, 2014 &#8211; 17 d\u00f6neminde g\u00fcvenilir bir \u015fekilde performans g\u00f6sterdi ve ger\u00e7ek GSY\u0130H geli\u015fimi, h\u00fck\u00fcmetin sosyal harcamalar\u0131ndaki art\u0131\u015f nedeniyle y\u00fczde 4&#8217;i a\u015ft\u0131.<\/p>\n<h2>Ticaret ve ula\u015f\u0131m kanallar\u0131 geli\u015fmi\u015ftir.<\/h2>\n<p>Polonya&#8217;n\u0131n tarifeleri et, organik \u00fcr\u00fcn, sebze, s\u00fct \u00fcr\u00fcnleri ve ara\u00e7lar i\u00e7indir. \u0130talya, Almanya, Birle\u015fik Krall\u0131k, Fransa ve \u00c7ek Cumhuriyeti, fiyat art\u0131\u015f\u0131 konusundaki ba\u015fl\u0131ca su\u00e7 ortaklar\u0131.<\/p>\n<p>Krak\u00f3w, Var\u015fova, Wilno, Pozna\u0144 ve Lw\u00f3w \u015fu anda \u00f6nemli Avrupa kent toplumlar\u0131d\u0131r, k\u00fcresel olarak tan\u0131nm\u0131\u015f kolejleri ve y\u00fcksek \u00f6\u011frenim kurumlar\u0131 ile bilinirler. Ostrowiec \u015awi\u0119tokrzyski, Cz\u0119stochowa, Chrzan\u00f3w, Stalowa Wola, Trzebinia, Jaworzno ve \u0141\u00f3d\u017a&#8217;da \u00f6nemli sanayi tesisleri bulunmaktad\u0131r.<\/p>\n<p>Polonya&#8217;daki pazar ara\u015ft\u0131rmalar\u0131, Polonya&#8217;n\u0131n Darlowo Liman\u0131, Elblag Liman\u0131, Gdansk Liman\u0131 dahil olmak \u00fczere on iki liman oldu\u011funu ortaya koydu. Ayr\u0131ca, i\u015f seyahati i\u00e7in uygun olan hava terminallerinin yak\u0131nl\u0131\u011f\u0131 vard\u0131r, \u00f6rne\u011fin Lublin Havaliman\u0131, Var\u015fova Modlin Havaliman\u0131 ve &#8220;Solidarity&#8221; Szczecin-Goleni\u00f3w Havaliman\u0131.<\/p>\n<h2>Polonya&#8217;da pazar ara\u015ft\u0131rmalar\u0131n\u0131n zorluklar\u0131.<\/h2>\n<p>Polonya&#8217;n\u0131n genel i\u015f atmosferi, pazar ara\u015ft\u0131rmas\u0131 g\u00f6sterdi\u011fi gibi kesin, ulus sermaye, kalk\u0131nma ve istihdam kayna\u011f\u0131 olarak d\u0131\u015f giri\u015fimlere a\u00e7\u0131kt\u0131r ve modernizasyon hareketi, yenilik\u00e7i \u00e7al\u0131\u015fma (R &amp; D) ve d\u00fcnya \u00e7ap\u0131ndaki stok zincirlerine uzla\u015fma i\u00e7in bir ara\u00e7 olarak kullan\u0131labilir. Se\u00e7ilen kilit alanlarda uzaktan sorumluluk konusunda birka\u00e7 k\u0131r\u0131lma noktas\u0131 ve ba\u015fta bah\u00e7ecilik ve ormanl\u0131k alanlar olmak \u00fczere arazilerin g\u00fcvence alt\u0131na al\u0131nmas\u0131 konusunda kesinti noktalar\u0131 var. Mart ay\u0131nda 2018, Pazar Pazar\u0131 Yasa\u011f\u0131 y\u00fcr\u00fcrl\u00fc\u011fe girdi ve Polonya&#8217;da Pazar pazar\u0131 perakende ticaretini ad\u0131m ad\u0131m ortadan kald\u0131rd\u0131. 2019&#8217;de, ma\u011fazalar ayda bir Pazar g\u00fcn\u00fc \u00e7al\u0131\u015fabilir ve 2020&#8217;de tam boykot ger\u00e7ekle\u015fecektir. Temiz uzmanlar, ileri y\u00f6netimler hakk\u0131ndaki su\u00e7laman\u0131n sunulmas\u0131n\u0131 \u00f6zg\u00fcrce desteklediler. Hi\u00e7bir taslak bo\u015falt\u0131lmad\u0131\u011f\u0131ndan, b\u00f6yle bir de\u011ferlendirmenin incelikleri belirsizdir, ancak \u00e7o\u011funlukla uzak ileri organizasyonlar\u0131 etkileyecektir. Baz\u0131 finans uzmanlar\u0131, stratejilerin zaman zaman h\u0131zl\u0131ca ve geni\u015f bir dan\u0131\u015fmanl\u0131k olmadan sunuldu\u011funu ve Polonya ekonomisinde devlete ait \u015firketlerin yapt\u0131\u011f\u0131 i\u015fin uzun vadeli kalk\u0131nmaya engel olabilece\u011fini belirterek, tutars\u0131zl\u0131k eksikli\u011fi hakk\u0131ndaki endi\u015felerini dile getirdiler.<\/p>\n<p>Baz\u0131 endi\u015feler, sosyal yard\u0131mlara harcanan harcamalar\u0131 art\u0131rmak ve emeklilik ya\u015f\u0131n\u0131 d\u00fc\u015f\u00fcrmekle ve emek piyasas\u0131n\u0131n s\u0131k\u0131la\u015fmas\u0131yla ilgili olarak daha y\u00fcksek bir koruma sa\u011flaman\u0131n GSY\u0130H b\u00fcy\u00fcmesinin devam etmesini zorunlu hale getirece\u011fini \u00f6ne s\u00fcr\u00fcyor. Pazar ara\u015ft\u0131rmalar\u0131, Polonya ekonomisinin \u00f6n\u00fcm\u00fczdeki y\u0131llar boyunca AB iyile\u015ftirme rezervlerinin kullan\u0131m\u0131nda beklenen tekrarlanan bir art\u0131\u015f ve aile harcamalar\u0131n\u0131n devam etmesi \u0131\u015f\u0131\u011f\u0131nda s\u0131n\u0131rl\u0131 bir \u00f6l\u00e7\u00fcde iyi performans g\u00f6stermesinin beklendi\u011fini g\u00f6steriyor. Polonya&#8217;daki pazar ara\u015ft\u0131rmalar\u0131 bize Polonya&#8217;n\u0131n d\u00fc\u015f\u00fck do\u011fum oran\u0131n\u0131n, h\u0131zl\u0131 geli\u015fimin ve g\u00f6\u00e7menli\u011fin i\u015f yetersizli\u011fi yaratt\u0131\u011f\u0131n\u0131 g\u00f6steriyor. B\u00fcy\u00fck kent b\u00f6lgelerindeki d\u00fc\u015f\u00fck i\u015fsizlik, firmalar\u0131 nitelikli uzmanlar aramaya y\u00f6nlendirir ve Polonya, Ukrayna&#8217;dan \u00e7ok say\u0131da d\u0131\u015f i\u015f\u00e7inin birbirlerine yakla\u015fmas\u0131n\u0131 g\u00f6rd\u00fc, bu da herhangi bir yerle\u015fik i\u015f\u00e7i kayb\u0131n\u0131 d\u00fczeltmeye yard\u0131mc\u0131 oldu.<\/p>\n<h2>Pazar b\u00fcy\u00fcmesi ve geli\u015fimi.<\/h2>\n<p>\u00d6rg\u00fctler i\u015f varl\u0131klar\u0131n\u0131 ve yeni al\u0131c\u0131 pazarlar\u0131n\u0131 kullanmaya \u00e7al\u0131\u015f\u0131rken Polonya&#8217;daki bat\u0131 ilgisinde bir art\u0131\u015f oldu ve Polonya&#8217;daki pazar ara\u015ft\u0131rmas\u0131 taraf\u0131ndan ortaya \u00e7\u0131kar\u0131lan ulusun varl\u0131\u011f\u0131 ve Polonya ekonomisinde \u00f6nemli de\u011fi\u015fikliklere neden oldu.<\/p>\n<p>Polonya&#8217;n\u0131n, \u00f6nemli bir co\u011frafi b\u00f6lge, devlet y\u00fck\u00fcml\u00fcl\u00fc\u011f\u00fcn\u00fcn motive edici g\u00fc\u00e7leri ve h\u00fck\u00fcmet deste\u011fi, yarat\u0131c\u0131 bir ekonomide yak\u0131nl\u0131k ve ortaklarla sa\u011flam ili\u015fkiler gibi di\u011fer sa\u011flam konumlar\u0131 da var.<\/p>\n<p>Pazar ara\u015ft\u0131rmalar\u0131, Polonya&#8217;n\u0131n AB Yap\u0131sal ve Yat\u0131r\u0131m varl\u0131klar\u0131n\u0131n en b\u00fcy\u00fck net yararlan\u0131c\u0131s\u0131 oldu\u011funu, 2014-2020 d\u00f6neminde planlanan 121.6 milyar dolarla g\u00f6stermektedir. Ak\u0131\u015f planlar\u0131, web eri\u015fimini geli\u015ftirmek ve bilgili kent toplumlar\u0131 yaratmak ve Polonya&#8217;da istatistiksel pazar ara\u015ft\u0131rmas\u0131 y\u00fcr\u00fctmek i\u00e7in \u00f6rg\u00fctleri te\u015fvik etmek de dahil olmak \u00fczere \u00e7er\u00e7eve iyile\u015ftirmelerine yard\u0131mc\u0131 olmak i\u00e7in varl\u0131klar\u0131 kullanmakt\u0131r. Yakla\u015fan AB harcama plan\u0131nda, Polonya&#8217;n\u0131n h\u0131zl\u0131 geli\u015fme, AB finansman ihtiya\u00e7lar\u0131n\u0131n ayarlanmas\u0131 ve Brexit nedeniyle % 24% daha az AB varl\u0131klar\u0131 alabilece\u011fini g\u00f6steren \u00f6n de\u011ferlendirmeler g\u00f6stermektedir.<\/p>\n<h2>Bizi neden i\u015fe ald\u0131n?<\/h2>\n<p>Teknolojik geli\u015fmeler Polonya&#8217;da \u00f6nemli ve geli\u015fmekte olan bir segmenttir ve bundan k\u00e2r elde etmenize yard\u0131mc\u0131 olabilir. Veri yenili\u011fine olan sa\u011flam ilgi ve Polonya&#8217;da i\u015f kurman\u0131za yard\u0131mc\u0131 olacak \u00fcretim destekli yard\u0131m cevaplar\u0131 hakk\u0131nda do\u011fru pazar ara\u015ft\u0131rmas\u0131n\u0131 sizin i\u00e7in yapabiliriz. Ak\u0131ll\u0131 kent toplumlar\u0131, Nesnelerin \u0130nterneti, da\u011f\u0131t\u0131lm\u0131\u015f bilgisayar ve siber g\u00fcvenlik, t\u00fcm bunlar uluslararas\u0131 ihracat\u00e7\u0131lar\u0131n potansiyelini sunuyor. Bu y\u00fczden, profesyonel pazar ara\u015ft\u0131rmac\u0131 hizmetlerimizden faydalanmak ve Polonya&#8217;da ba\u015far\u0131l\u0131 bir i\u015f kurman\u0131z i\u00e7in bizi i\u015fe al\u0131n.<\/p>\n<div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Polonya ekonomisi Avrupa Birli\u011fi&#8217;ndeki en b\u00fcy\u00fck 6. ekonomidir. \u00dclke, Avrupa&#8217;n\u0131n en h\u0131zl\u0131 geli\u015fen ekonomilerinden biridir. Bu geli\u015fme, Polonya&#8217;n\u0131n bug\u00fcn takdir\u2026<\/p>\n","protected":false},"author":0,"featured_media":12021,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-23119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-okategoriserade"],"acf":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/examinare.ecommerce.theonlykroon.com\/wp-content\/uploads\/sites\/5\/2026\/10\/news-1378.webp","_links":{"self":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/posts\/23119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/comments?post=23119"}],"version-history":[{"count":1,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/posts\/23119\/revisions"}],"predecessor-version":[{"id":23120,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/posts\/23119\/revisions\/23120"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/media\/12021"}],"wp:attachment":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/media?parent=23119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/categories?post=23119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/tr\/wp-json\/wp\/v2\/tags?post=23119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}