\u010casto se n\u00e1s lid\u00e9 ptaj\u00ed, jak \u017ee tedy maj\u00ed prov\u00e9st telefonn\u00ed pr\u016fzkum a kolik ot\u00e1zek by v\u00a0n\u011bm m\u011bli polo\u017eit. N\u011bkdy je pot\u0159eba prov\u00e1d\u011bt pr\u016fzkumy nebo jejich vyhodnocov\u00e1n\u00ed, i kdy\u017e zrovna nem\u00e1te p\u0159\u00edstup k\u00a0e-mailu. Jak to ud\u011blat?<\/p>\n
Obvykle doporu\u010dujeme shroma\u017e\u010fovat dotazy z\u00e1kazn\u00edk\u016f prost\u0159ednictv\u00edm textov\u00fdch zpr\u00e1v, ne e-mail\u016f. V\u011bt\u0161\u00ed spole\u010dnosti pot\u0159ebuj\u00ed ud\u011blat pr\u016fzkum po telefonu ihned pot\u00e9, co byly telefon\u00e1ty s podporou ukon\u010deny. S Examinare ur\u010dit\u011b najdeme zp\u016fsob, jak to ud\u011blat. M\u011blo by to b\u00fdt n\u011bco, co je dostupn\u00e9 pro velk\u00e9 spole\u010dnosti, ale i pro mal\u00e9 a st\u0159edn\u00ed. V tomto \u010dl\u00e1nku zm\u00edn\u00edme ty nejz\u00e1kladn\u011bj\u0161\u00ed principy pro vytvo\u0159en\u00ed dobr\u00e9ho telefonn\u00edho pr\u016fzkumu<\/a>. Pokud chcete s tvorbou telefonn\u00edch pr\u016fzkum\u016f za\u010d\u00edt sami, vyzkou\u0161ejte si na\u0161i demo verzi a komunikujte s n\u00e1mi skrze na\u0161e online kan\u00e1ly o tom, jak byste si p\u0159edstavovali, aby v\u00e1m Examinare s va\u0161\u00edm p\u0159\u00e1n\u00edm pomohl.<\/p>\n Co pro vytvo\u0159en\u00ed dobr\u00e9ho pr\u016fzkumu mus\u00edte ud\u011blat?<\/strong><\/p>\n V\u017edy doporu\u010dujeme, abyste se ujistili, \u017ee jedn\u00e1te v\u00a0z\u00e1jmu z\u00e1kazn\u00edka, a\u0165 u\u017e je z\u00e1kazn\u00edk\u016fv z\u00e1m\u011br n\u011bco \u201eopravit\u201c nebo vytvo\u0159it. Obvykl\u00fdm p\u0159\u00edkladem je, \u017ee z\u00e1kazn\u00edk vol\u00e1 podporu prodejce a po ukon\u010den\u00ed telefon\u00e1tu je p\u0159epojen na telefonn\u00ed pr\u016fzkum. To je pro z\u00e1kazn\u00edka v\u011bt\u0161inou obt\u011b\u017euj\u00edc\u00ed, ale je to zp\u016fsob, jak\u00fdm velk\u00e9 spole\u010dnosti hodnot\u00ed sv\u00e9 pracovn\u00edky podpory po telefonu.<\/p>\n Nejd\u016fle\u017eit\u011bj\u0161\u00ed je, \u017ee tento typ telefonn\u00edho pr\u016fzkumu \u201eobr\u00e1t\u00ed v\u011bci naruby\u201c a zaj\u00edst\u00ed, \u017ee z\u00e1kazn\u00edci z\u00edskaj\u00ed dojem, \u017ee v\u00e1s opravdu zaj\u00edm\u00e1, co si mysl\u00ed. Je d\u016fle\u017eit\u00e9 b\u00fdt poskytovatelem, kter\u00fd nevyu\u017e\u00edv\u00e1 z\u00e1kazn\u00edka pouze pro \u00fa\u010del zisku. Ukazuje to, \u017ee tento pr\u016fzkum z\u00e1kazn\u00edk\u016f po telefonu d\u011bl\u00e1te, proto\u017ee se va\u0161e spole\u010dnost sna\u017e\u00ed zlep\u0161ovat k\u00a0obrazu sv\u00fdch z\u00e1kazn\u00edk\u016f a nejenom proto, aby se s\u00a0t\u00edm pochlubila na sv\u00fdch webov\u00fdch str\u00e1nk\u00e1ch.<\/p>\n Pokud p\u0159esm\u011brujete telefonn\u00ed hovory do na\u0161eho telefonn\u00edho pr\u016fkumu, je d\u016fle\u017eit\u00e9, aby byl kr\u00e1tk\u00fd, obsahoval maxim\u00e1ln\u011b 2-3 ot\u00e1zky a \u0159e\u010d by m\u011bla b\u00fdt jasn\u00e1 a nijak stresuj\u00edc\u00ed. Z\u00e1kazn\u00edci na V\u00e1s nemaj\u00ed cel\u00fd den, ale tak\u00e9 na n\u011b informace nechcete vychrlit a p\u0159ejet je jak n\u00e1kladn\u00edm vlakem. Je z\u00e1sadn\u00ed, aby v\u00e1\u0161 z\u00e1kazn\u00edk mohl reagovat v\u00a0klidu, ale rychle.<\/p>\n Zde je n\u011bkolik n\u00e1vrh\u016f, jak si s\u00a0telefonn\u00edmi pr\u016fzkumy poradit:<\/strong><\/p>\n – Jak byste ohodnotili vy\u0159e\u0161en\u00ed va\u0161eho probl\u00e9mu na\u0161\u00edm pracovn\u00edkem. Pros\u00edm ohodno\u0165te \u010d\u00edsly 1 a\u017e 5, kde 5 p\u0159edstavuje excelentn\u011b a 1 znamen\u00e1 velmi \u0161patn\u011b.<\/p>\n – Doporu\u010dili byste na\u0161e slu\u017eby va\u0161im p\u0159\u00e1tel\u016fm nebo \u010dlen\u016fm va\u0161\u00ed rodiny, pokud by se v\u00e1s zeptali na dodavatele\u2026.. ? \u010c\u00edslo 1 zna\u010d\u00ed nikdy a \u010d\u00edslo 5 zna\u010d\u00ed absolutn\u011b.<\/p>\n Telefonick\u00fd Pr\u016fzkum, kter\u00fd je spu\u0161t\u011bn po ukon\u010den\u00ed hovoru.<\/strong><\/p>\n Pokud se v\u00e1m neda\u0159\u00ed va\u0161e z\u00e1kazn\u00edky p\u0159epojovat na pr\u016fzkum, obvykle to z\u00e1vis\u00ed na omezen\u00edch p\u0159ipojen\u00ed a dal\u0161\u00edch faktorech. V takov\u00fdch p\u0159\u00edpadech je dobr\u00e9 zajistit, aby si va\u0161i z\u00e1kazn\u00edci mohli rozhodnout, zda budou vyzv\u00e1ni k pr\u016fzkumu dotazn\u00edk\u016f. To m\u016f\u017ee b\u00fdt vy\u0159e\u0161eno p\u0159id\u00e1n\u00edm dal\u0161\u00edho IVR syst\u00e9mu, kter\u00fd z\u00e1kazn\u00edk\u016fm nab\u00eddne za\u0159azen\u00ed do \u010dekac\u00ed listiny, jako z\u00e1kazn\u00edka, kter\u00fd se chce pr\u016fzkumu z\u00e1kazn\u00edk\u016f z\u00fa\u010dastnit. Z\u00e1kazn\u00edk pot\u00e9 bude automaticky kontaktov\u00e1n d\u00edky jednoduch\u00e9 technick\u00e9 implementaci, Examinare modulu pro telefonn\u00ed pr\u016fzkumy.<\/p>\n Jak s\u00a0Examinare vytvo\u0159\u00edte telefonn\u00ed ot\u00e1zky?<\/strong><\/p>\n Examinare pom\u00e1h\u00e1 firm\u00e1m s tvorbou pr\u016fzkum\u016f velk\u00e9 rozmanitosti ji\u017e od roku 2006. Nicm\u00e9n\u011b, od roku 2014 prov\u00e1d\u00ed dal\u0161\u00ed druh pr\u016fzkumu, kter\u00fd se ostatn\u00edm v ni\u010dem nepodob\u00e1. Vytvo\u0159ili jsme roz\u0161\u00ed\u0159en\u00ed Examinare, d\u00edky n\u011bmu\u017e jsme schopni vyu\u017e\u00edvat velmi siln\u00fdch cloud server\u016f a volat tak n\u011bkolik set lid\u00ed za minutu a sm\u011b\u0159ovat tak telefonn\u00ed pr\u016fzkumy p\u0159\u00edmo na n\u011b. V Examinare se stejn\u011b jako vy sna\u017e\u00edme ud\u011blat absolutn\u00ed maximum proto, abyste se spu\u0161t\u011bn\u00edm va\u0161ich telefonn\u00edch pr\u016fzkum\u016f byly spokojeni a \u00fasp\u011b\u0161n\u00ed. Nev\u00e1hejte a po\u017e\u00e1dejte n\u00e1s o bezplatnou cenovou nab\u00eddku<\/a> pro v\u00e1\u0161 telefonn\u00ed pr\u016fzkum a my pro v\u00e1s vyrob\u00edme n\u011bco extra.<\/p>\n","protected":false},"excerpt":{"rendered":" \u010casto se n\u00e1s lid\u00e9 ptaj\u00ed, jak \u017ee tedy maj\u00ed prov\u00e9st telefonn\u00ed pr\u016fzkum a kolik ot\u00e1zek by v n\u011bm m\u011bli polo\u017eit. N\u011bkdy je pot\u0159eba prov\u00e1d\u011bt pr\u016fzkumy nebo jejich\u2026<\/p>\n","protected":false},"author":0,"featured_media":7263,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-13294","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-okategoriserade"],"acf":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/examinare.ecommerce.theonlykroon.com\/wp-content\/uploads\/sites\/5\/2026\/10\/news-42.webp","_links":{"self":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/posts\/13294","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/comments?post=13294"}],"version-history":[{"count":1,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/posts\/13294\/revisions"}],"predecessor-version":[{"id":13295,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/posts\/13294\/revisions\/13295"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/media\/7263"}],"wp:attachment":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/media?parent=13294"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/categories?post=13294"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/tags?post=13294"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}