{"id":13282,"date":"2013-10-22T07:13:00","date_gmt":"2013-10-22T05:13:00","guid":{"rendered":"https:\/\/examinare.ecommerce.theonlykroon.com\/?p=13282"},"modified":"2013-10-22T07:13:00","modified_gmt":"2013-10-22T05:13:00","slug":"przkum-spokojenosti-zkaznk-va-banky","status":"publish","type":"post","link":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/news\/2013\/10\/22\/przkum-spokojenosti-zkaznk-va-banky\/","title":{"rendered":"Pr\u016fzkum Spokojenosti Z\u00e1kazn\u00edk\u016f va\u0161\u00ed banky."},"content":{"rendered":"

Pro\u010d Pr\u016fzkum spokojenosti z\u00e1kazn\u00edk\u016f banky je nejlep\u0161\u00ed zp\u016fsob pro dal\u0161\u00ed rozvoj va\u0161eho podnik\u00e1n\u00ed? Je to snadn\u00e9! Nejlep\u0161\u00ed zp\u016fsob, jak uspokojit z\u00e1kazn\u00edky, je zeptat se z\u00e1kazn\u00edk\u016f na to, co pot\u0159ebuj\u00ed! Poj\u010fme se na to pod\u00edvat. Jak\u00e1koli banka, bez ohledu na jej\u00ed velikost a zam\u011b\u0159en\u00ed, pracuje na r\u016fstu sv\u00e9 z\u00e1kaznick\u00e9 z\u00e1kladny a p\u0159edev\u0161\u00edm na udr\u017een\u00ed si sv\u00e9 st\u00e1vaj\u00edc\u00ed z\u00e1kaznick\u00e9 z\u00e1kladny. Zachov\u00e1n\u00ed dlouhodob\u00fdch klient\u016f je samoz\u0159ejm\u011b mnohem levn\u011bj\u0161\u00ed ne\u017e hled\u00e1n\u00ed nov\u00fdch, ale bez nich se r\u016fst a rozvoj podnik\u00e1n\u00ed neuskute\u010dn\u00ed. Pokud investujete do akvizi\u010dn\u00edch aktivit, nem\u011bli byste zapom\u00ednat na ty lidi, kte\u0159\u00ed ve stejnou dobu d\u00e1vaj\u00ed p\u0159ednost va\u0161\u00ed bance. \u0160\u0165astn\u00fd klient v\u00e1m pravd\u011bpodobn\u011b poskytne n\u011bkolik dal\u0161\u00edch klient\u016f.<\/p>\n

Identifikace lid\u00ed, kte\u0159\u00ed jsou spokojeni se slu\u017ebami a t\u011bch, kte\u0159\u00ed maj\u00ed ve spolupr\u00e1ci s\u00a0bankou n\u011bjak\u00fd probl\u00e9m, je velmi chytr\u00fd krok. Tyto informace m\u016f\u017eete z\u00edskat prost\u0159ednictv\u00edm komunikace s mana\u017eery a provozn\u00edmi pracovn\u00edky, kte\u0159\u00ed pracuj\u00ed p\u0159\u00edmo s klienty. P\u0159esto\u017ee zpravidla spokojen\u00ed z\u00e1kazn\u00edci neskr\u00fdvaj\u00ed svou spokojenost, naopak ne\u0161\u0165astn\u00ed z\u00e1kazn\u00edci se zdr\u00e1haj\u00ed sd\u00edlet \u00fadaje, kter\u00e9 jsou pro v\u00e1s cenn\u00e9. Mo\u017en\u00e1 pot\u0159ebuj\u00ed v\u00edce \u010dasu na rozm\u00fd\u0161len\u00ed, tich\u00e9 prost\u0159ed\u00ed nebo zaji\u0161t\u011bn\u00ed d\u016fv\u011brnosti, aby s\u00a0v\u00e1mi za\u010dali sd\u00edlet sv\u00e9 emoce nebo negativn\u00ed postoje k ur\u010dit\u00fdm okolnostem. Odesl\u00e1n\u00ed dopisu na m\u00edsto bydli\u0161t\u011b nebo do pr\u00e1ce klienta a pohovor z o\u010d\u00ed do o\u010d\u00ed s vysokou pravd\u011bpodobnost\u00ed nepovede k po\u017eadovan\u00e9mu v\u00fdsledku. Na druh\u00e9 stran\u011b mnoho z\u00e1kazn\u00edk\u016f preferuje vzd\u00e1len\u00fd servis s minim\u00e1ln\u00edm osobn\u00edm kontaktem. Proto je v mnoha p\u0159\u00edpadech nej\u00fa\u010dinn\u011bj\u0161\u00edm \u0159e\u0161en\u00edm pro va\u0161i banku Pr\u016fzkum Spokojenosti Z\u00e1kazn\u00edk\u016f.<\/p>\n

Kter\u00e9 ot\u00e1zky by m\u011bli b\u00fdt zahrnuty v\u00a0Pr\u016fzkumu Spokojenosti Z\u00e1kazn\u00edk\u016f s\u00a0jejich Bankami?<\/h2>\n

Inteligentn\u011b sestaven\u00e9 ot\u00e1zky pr\u016fzkumu pomohou zjistit, jak\u00e9 bankovn\u00ed slu\u017eby je t\u0159eba zlep\u0161it nebo implementovat nebo jak\u00e9 probl\u00e9my je t\u0159eba odstranit. Nem\u011bli byste respondenty zahlcovat mnoha ot\u00e1zkami. Pro klienty mus\u00ed b\u00fdt jednoduch\u00e9 a srozumiteln\u00e9. Ot\u00e1zky pr\u016fzkumu spokojenosti z\u00e1kazn\u00edk\u016f<\/a> se mohou t\u00fdkat identifikace nejpopul\u00e1rn\u011bj\u0161\u00edch a nejkvalitn\u011bj\u0161\u00edch slu\u017eeb, d\u016fvod\u016f loajality z\u00e1kazn\u00edk\u016f, nejbli\u017e\u0161\u00edch konkurent\u016f, nedostatk\u016f va\u0161\u00ed banky atd. Nejprve byste m\u011bli ur\u010dit prim\u00e1rn\u00ed c\u00edlov\u00e9 publikum a p\u0159edm\u011bt va\u0161eho pr\u016fzkumu. Zaj\u00edm\u00e1 v\u00e1s, co si z\u00e1kazn\u00edci mysl\u00ed o slu\u017eb\u00e1ch, \u00fadr\u017eb\u011b a cel\u00e9 bance?<\/p>\n

Dobr\u00e9 je pokl\u00e1dat ot\u00e1zky, na kter\u00e9 budou klienti schopni odpov\u011bd\u011bt nejen v\u00fdb\u011brem dan\u00fdch voleb, ale sv\u00fdmi vlastn\u00edmi slovy. Nap\u0159\u00edklad: „Je n\u011bco, co byste necht\u011bli vid\u011bt u na\u0161\u00ed banky? \u201eVysv\u011btlete“ nebo „Jakou dal\u0161\u00ed slu\u017ebu byste r\u00e1di vid\u011bli v na\u0161\u00ed bance?“. Ot\u00e1zky polo\u017een\u00e9 prost\u0159ednictv\u00edm stup\u0148ovit\u00e9 \u0161k\u00e1ly zobrazuj\u00ed atraktivitu slu\u017eby. Nezapome\u0148te, \u017ee pr\u016fzkum spokojenosti z\u00e1kazn\u00edk\u016f s bankami je pro klienta ur\u010dit\u00fdm \u017eeb\u0159\u00ed\u010dkem, a proto se ptejte pouze na ty ot\u00e1zky, kter\u00e9 jsou pro v\u00e1s nejd\u016fle\u017eit\u011bj\u0161\u00ed, a vyhn\u011bte se zbyte\u010dn\u00fdm ot\u00e1zk\u00e1m. Lid\u00e9 v\u00e1m nemohou v\u011bnovat v\u0161echen sv\u016fj \u010das.<\/p>\n

V\u00a0Examinare jsme provedli \u0159adu studi\u00ed, p\u0159i kter\u00fdch jsme postupn\u011b implementovali v\u0161echny na\u0161e funkce, kter\u00e9 jsou pot\u0159ebn\u00e9 i pro tvorbu pr\u016fzkumu spokojenosti z\u00e1kazn\u00edk\u016f s bankami.<\/a> Klient se bude moci pod\u00edlet na pr\u016fzkumu nejen na internetov\u00fdch str\u00e1nk\u00e1ch banky, ale tak\u00e9 na mobiln\u00edm telefonu zat\u00edmco stoj\u00ed ve front\u011b. Pr\u016fzkum obsahuje ot\u00e1zky rozs\u00e1hl\u00e9 funk\u010dnosti a bohat\u00fdch mo\u017enost\u00ed designu, kter\u00e9 v\u00e1\u0161 pr\u016fzkum u\u010din\u00ed zaj\u00edmav\u011bj\u0161\u00edm pro klienty, zat\u00edmco detailn\u00ed syst\u00e9m anal\u00fdzy v\u00fdsledk\u016f poskytne v\u0161echny pot\u0159ebn\u00e9 grafy a reporty v re\u00e1ln\u00e9m \u010dase. Odm\u011bny, slevy a dal\u0161\u00ed p\u0159ekvapen\u00ed budou skv\u011bl\u00fdm d\u016fvodem k \u00fa\u010dasti na va\u0161em pr\u016fzkumu spokojenosti z\u00e1kazn\u00edk\u016f banky. Ve v\u011bt\u0161in\u011b p\u0159\u00edpad\u016f s\u00a0v\u00e1mi lid\u00e9 budou r\u00e1di sd\u00edlet cenn\u00e9 informace. Jedinou ot\u00e1zkou je naj\u00edt ten spr\u00e1vn\u00fd p\u0159\u00edstup ke ka\u017ed\u00e9 osob\u011b.<\/p>\n

M\u00e1te-li z\u00e1jem o Pr\u016fzkum Spokojenosti Z\u00e1kazn\u00edk\u016f s Bankami, kontaktujte n\u00e1s pros\u00edm na adrese Examinare a my v\u00e1m pom\u016f\u017eeme s jeho tvorbou a realizac\u00ed<\/a>, zat\u00edmco podrobn\u00e1 anal\u00fdza informac\u00ed v\u00e1m poskytne odpov\u011bdi na v\u0161echny ot\u00e1zky, kter\u00e9 se d\u0159\u00edve zd\u00e1ly jen t\u011b\u017eko sehnateln\u00fdmi.<\/p>\n","protected":false},"excerpt":{"rendered":"

Pro\u010d Pr\u016fzkum spokojenosti z\u00e1kazn\u00edk\u016f banky je nejlep\u0161\u00ed zp\u016fsob pro dal\u0161\u00ed rozvoj va\u0161eho podnik\u00e1n\u00ed? Je to snadn\u00e9! Nejlep\u0161\u00ed zp\u016fsob, jak uspokojit z\u00e1kazn\u00edky, je\u2026<\/p>\n","protected":false},"author":0,"featured_media":6990,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-13282","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-okategoriserade"],"acf":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/examinare.ecommerce.theonlykroon.com\/wp-content\/uploads\/sites\/5\/2026\/10\/news-36.webp","_links":{"self":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/posts\/13282","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/comments?post=13282"}],"version-history":[{"count":1,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/posts\/13282\/revisions"}],"predecessor-version":[{"id":13283,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/posts\/13282\/revisions\/13283"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/media\/6990"}],"wp:attachment":[{"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/media?parent=13282"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/categories?post=13282"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/examinare.ecommerce.theonlykroon.com\/cs\/wp-json\/wp\/v2\/tags?post=13282"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}